A year from now, will chicken McNuggets be more popular than Big Macs? will every 20-something woman in New York buy leggings again this summer? Are trucker hats, which were so popular in 2003, poised for a comeback in 2009? The answers are worth billions of dollars to major corporations. When fast-food eaters start preferring chicken over beef, McDonald's needs to know months or even years ahead …
>>続き
NEARLY A THIRD of the world’s population will watchPrince William marry Kate Middleton in Westminster Abbeyon April 29, or so reports in the British press predicting atelevision audience of more than 2 billion would have usbelieve. Th e souvenir tea towels have been printed, the mugsglazed, and a national holiday declared. For a whole day, Britainwill play the game the world loves us for: ro…
>>続き
WHEN CATHERINE ELIZABETH Middleton marries Wil-liam Arthur Philip Louis Windsor,aprince of the royal blood,in Westminster Abbey on April 29,she will be scoring a number of firsts.Kate will be the first royal bride to have a university eduction,the first to live with her husband be-fore marriage,the first tohave a mother who used to be a flight attendant.Most impressively of all,Catheri…
>>続き
Crisis—from the Greek "krisis," for a turning point in a disease—is one of many English words we owe to the ancient Athenians. Now their modern descendants are reminding us what it really means.Just when it seemed safe to start using the word "recovery," a Greek crisis is threatening the world economy, and the very existence of the world's second-biggest currency.The euro seemed like…
>>続き
Theodore Roosevelt wanted a war, and almost any war would do. In 1886, when he was a 27-year-old gentleman rancher in the Dakota Territory, he proposed raising "some companies of horse riflemen out here in the event of trouble with Mexico." He wrote his friend Congressman Henry Cabot Lodge: "Will you telegraph me at once if war becomes inevitable?" In 1889, while agitating for military "preparedne…
>>続き
2011/05/15
