7 PRESIDENT
Super Cool Biz
Philip T Gibb

8 REVIEW
One Life
BBC film shows the beauty and the beast in Nature

9 BCCJ EVENTS
New BCCJ Events Strategy
Five categories expand the range of speakers, activities and networking opportunities

11 PUBLISHER
Best of Both Worlds
Simon Farrell

12 COVER STORY
The €100bn Deal
What a trade pact means to London, Tokyo and Brussels

18 BCCJ EVENT: Sir John Beddington
The “Nuclear Sideshow”
Worst is over but massive clean up ahead

20 INTERVIEW
Social Entrepreneurship:
Getting “inside the castle” to improve corporate governance

22 TRANSPORT
UKTI
For a Green and Pleasant Land

25 INDUSTRY
Report plus A-List of Media and Communications companies in Japan

30 ENTREPRENEUR
“Not Grim up North”
Exploiting the ultimate niche market for jaded travelers

32 ANNIVERSARY
Against the Odds
Heavily outnumbered, “Glorious Glosters” refused to retreat

34 ARTS & CULTURE
Having Designs on Tradition
Calligrapher Shizu Usami is one of Japan’s most respected young artists

36 BOOKS
Three reviews and giveaways: Politics, stress, Japan

37 LITERATURE
Bookworms, Ltd.
Japan agency ushered in UK scribes

38 MEDIA
Hague pact, school behavior, race rows, envoys and “tax”, travel, culture award, earthquake tent and more

40 COMMUNITY
BCCJ, embassy, competition, exhibitions, social, concert

42 TRANSLATION Contents summary in Japanese