January 1, 2016 / Fortune Asia / Volume 173 / Number 1

features

Selling America

38 AMAZON INVADES INDIA
How Jeff Bezos aims to conquer the next ”trillion-dollar market.” The inside story.
By Vivienne Walt

48 THE LAST BRIC STANDING
Under the leadership of Prime Minister Narendra Modi, India is doing what its once-celebrated cohorts in the emerging-markets bloc can no longer seem to do: emerge.
By Ian Bremmer

50 ALIBABA’S NEW FAVORITE LABEL: ’MADE IN THE USA’
The Chinese e-commerce giant needs the sales-and prestige-that could come from bigger partnerships with American brands. U.S. companies are eager to reach Chinese consumers. Could this be the start of a beautiful friendship?
By Leena Rao

24 Business Gets Schooled
When Exxon Mobil, GE, Intel, and others pushed for the Common Core standards, they had no idea they would be incurring the wrath of Tea Party conservatives. They got a painful lesson in modern politics.
By Peter Elkind

56 A Millennial’s Field Guide to Mastering Your Career
Welcome to a world that doesn’t understand you and might not want to hire you. Still, there’s hope for the nation’s tech-savvy young workers. Here’s how to get the right job-and crush it.
By Claire Groden

departments

Macro

4 Closer Look
The death of American research and development.
By Chris Matthews

6 Sky-High Growth
There are more private satellites in orbit than ever預nd the data they deliver is out of this world.
By Jen Wieczner

8 Political Ammo
The partisan divide has pushed up sales for Smith & Wesson.
By Laura Lorenzetti

9 Great Workplaces
What business can learn from the Golden State Warriors.
By Ed Frauenheim

10 Executive Read
Want to make the new year superior to the one before? Here, some tips, tricks, and hacks from the best new business books.
By Jonathan Chew

Venture

13 Fair Trade 2.0
A new generation of coffee roasters is redefining ”fair trade” in an era of higher-priced artisanal beans.
By Jennifer Alsever

15 Human Capital
Selling with ”joy” at luxe kitchen and bath retailer Pirch.
By Dinah Eng

Tech

17 Idea of Interest
Connected gadgets reveal how disease spreads.
By Stacey Higginbotham

18 A Boom With a View
The once-fruitful relationship between Silicon Valley startups and Wall Street is unraveling.
By Erin Griffith

19 Business in the Cloud
Everyone is using peer-to-peer payment services. Now providers are trying to monetize them.
By Leena Rao

Invest

21 M&A Anxiety
Will a stock bust follow the merger boom?
By Joshua M. Brown

23 Global Stock Investing
BlackRock’s Dennis Stattman explains why he’s bullish on Japan.
Interview by Matt Heimer

3 EDITOR’S DESK

64 BING!

ON THE COVER: ILLUSTRATION BY NIGEL BUCHANAN

[IMAGES]

Amazon sponsors India Fashion Week in a bid for local brand-building.
BUSINESS GETS SCHOOLED: SAM KAPLAN

A fair-trade upgrade offers a dramatically better deal for coffee farmers.
COFFEE FARMERS: COURTESY OF THRIVE

Why gun sales soared in 2015

ｩ Time Inc.